Scaling MAUs and Premium | Ideas for an Incredible Referral System
Hi Everyone! Today, we're diving into an important topic: why and how we're working towards growing MAUs (Monthly Active Users) and Premium subscriptions. Both are interconnected and contribute to the tokenomics of $LEO.
In this clip:
- 19% of our MAUs are Premium users
- Gifted Premium subscriptions offer a free trial for users to test and decide if they want to purchase it afterward
- Premium offers various exclusive features and enhances content curation
- We have a referral system for bringing in new users, as well as for on-boarding them to Premium
We have a goal of increasing MAUs by 20% each month. Currently, we're below the desired number. However, in terms of Premium, we have about a 19% capture rate, which is high, possibly higher than the capture rate of X.
To scale up Premium subscriptions, we need to increase MAUs simultaneously. This is being addressed through various initiatives, with the community playing a significant role by spreading the word and welcoming new users.
Additionally, we're developing other mechanisms to incentivize onboarding. The referral system for new users is already in place, and we'll be focusing on implementing a rewards system next.
I have an idea of creating @leoreferrals, allocating $LEO to curate new users. They would keep 50% of the rewards, while the other 50% would go to the referrer, allowing both parties to earn without any cost to each other. Moreover, for Premium, we're considering a system where an extra month of Premium is added to your subscription once your referrals purchase their third month.
These are ideas we plan to work on, likely starting in July, to help boost the numbers of MAUs and Premium subscriptions.
Posted Using InLeo Alpha
Sounds good and will motivate more people in the onboarding initiative
Great job
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Wow, great initiative to onboard more n more new users to #inleo, and to increase the monthly premium subscription 👍🏻👍🏻👍🏻
🚀 we're out here grinding as they say
wow, this is going to be a great change in the platform, and this would make the less active ones be more active to be among the MAUs, I'd be really glad to experience a free premium 😉
haha try it out for a month and see if you like it ;)
I'm definitely going to try it out, my HBD is not complete yet.
Great video!
Personally, I am saving up for the 100hbd yearly premium offer. I guess more people are doing so thus that will increase the amount of (yearly) premiums as well.
Guess some people were surprised that it suddenly was available while having no liquid funds. Atleast, that's my case 😅
Haha yep there are suddenly a lot more yearly premiums jumping onboard. Love to see the biz model working and hope to see you in there soon 🦁
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