Consistency matters in business

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I learn a lesson today that what makes me know that consistency matters in business. Am into poultry business and most of the time i sell during the festive period i.e christmas and new year. So during this period the rate at which i sell the birds is always higher than the normal period. I would have been selling off festive season but i dont have much customers who will buy them when they reach table size or some will want to buy it at a low price because they know some of us doesnt have choice than to sell it off. If we dont sell on time the birds begins to eat more and if there is no money the birds begins to depreciate day by day.

As i was in the office this morning, one of my customer who patrotinize me during the festive period call me if i have birds in my poultry house. I said no and he said he needs upto 150kg of birds but i dont have. It really pains me that how i know that consistency matters in business. So i have to make preparation to start on time.

So in any business you are doing always be consistent in your business.

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