Entrepreneurship from love |Tradition and love in an artisanal beverage

Greetings to my dear entrepreneur friends!

Today, I share, with much enthusiasm, my first post in the community. I wanted to do it for a long time, but I had not found the space until now that, because of the alliance that @holos-lotus, @beentrepreneur and @talentos have made, I could not miss the great opportunity to participate in the initiative Emprender desde el amor because I perceive the wonderful and loving energy that comes together in these three beautiful communities.

Now, getting into the subject of this initiative, I believe that love is the vital energy that keeps us motivated and always ready to move forward. It is the force that drives us to go beyond what we imagine, in every sense of our lives. Thus, everything that is done with love, dedication and care reaches a safe harbor.

For some years now, the word "entrepreneurship" has taken hold among us worldwide, and even more so among Venezuelans, who have had to make use of our skills and creative abilities to reinvent ourselves and do a lot with little, with the intention of surviving in an economy that is unsustainable for most of us.

In the context of the deep economic crisis that exists in my country, for many years I undertook different projects that helped me to keep my finances afloat. And, as I am very restless, sitting idle was never an option for me, because I really like to be active and invent ways to get what I want and live with the comforts I deserve, always with the seal of love for what I do.

Along with my work as a teacher, I looked for other ways to obtain extra income that would allow me to assume all the commitments that having a family contemplates and that could not be sustained only with the low professional salaries of the moment and that are maintained at present, causing a serious social problem that I see, now from a distance, with greater concern and deep sadness.

Among the things I did to keep my economy afloat was to sell hallacas and the traditional cream punch that I learned to make with my grandmother. I dedicated myself, with much affection, to work with MDF. I took courses in the different techniques and created my Rinconcito MDF to serve a clientele that grew rapidly and motivated me every day to do better. But, these projects were not maintained over time because, on the food side, everything became scarce or more expensive, and on the side of MDF work, customers were prioritizing their interests and needs and, as there were not many children's parties or gifts in this material, I could not keep my business any longer. So my small corner was only left to satisfy my pleasure of making handicrafts and for gifts from my family and friends.

After emigrating, I have had to reinvent myself in another type of work. Now, we have a family business to which I have put all the love in the world. Later, I will tell you in a special post about our new venture.

Since our business has to do with food, especially Venezuelan arepas, in December, I found the perfect opportunity to include our hallacas and the traditional cream punch. I was afraid, I can't deny it, because it was about making my hallacas, my seasoning, known to a different public. However, I felt the need to make known our tradition and love for my land.

The truth is that I am extremely grateful because the acceptance of my hallacas and the punch was fabulous. From this idea, many orders arose, which translated into many sales. In addition, a business option was born with the cream punch, because one of my clients has a Bar Café nearby and he ordered me to sell them in his place.